“See how Shaun Neff turned designs from his VAIO into ‘Neff Headwear‘ – a global lifestyle brand, supported by some of the biggest skateboarders and snowboarders in the world.” Shaun Neff featured in Sony’s new 2010 advertising campaign Sony.Make Believe. Watch for Louie Vito, Chanelle Sladics and Steve Aoki in the video.